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Photo by Leeloo The First: https://www.pexels.com/photo/question-marks-on-craft-paper-5428830/

We don’t talk about it enough, but creative blocks happen even (or especially) when we’re racing against deadlines.

As a UI/UX designer, I once hit a wall.
I had a task to finish, the deadline was closing in, and I felt… blank.
No ideas. No direction.
Just an overwhelming feeling of pressure.

Like many designers, I went into “solution mode”, scrolling endlessly through Pinterest, Dribbble, and Behance in hopes of a spark. But the more I scrolled, the worse it got.
What started as a search for inspiration turned into procrastination.
I was overthinking the user flow, layouts, visual styles… but producing nothing.

Then I stopped. Literally.
I closed my laptop for a moment, leaned back, and asked myself:
“What’s really blocking me?”

 

The answer surprised me.
It wasn’t a lack of ideas or creativity.
It was because I had forgotten the basics.

In the pressure to create something “impressive,” I lost touch with the core of good design:

🤔 Who am I designing for?

⁉️ What are their needs?

❓ What problem is this supposed to solve?

 

So I started again, from scratch.
I stopped chasing visual trends and focused on the problem.
I wrote down the user goals.
Mapped out simple flows.
Ignored the “cool UI” pressure.

And slowly, things began to click.
The ideas came—not in a flood, but steadily.
And before I knew it, the design was done. Not just done, but it felt right.

 


What I Learned 🙌

That moment taught me something important:

Inspiration doesn’t always come from outside. Sometimes, it comes when you give yourself space to breathe and return to purpose.

You don’t always need more references.
You might just need less noise and more clarity.

 


Final Thoughts ✍️

 

So the next time you’re stuck:
Don’t panic.
Don’t rush into Dribbble loops.
Just pause. Reconnect with the fundamentals.
Because sometimes, going back to the basics is the most powerful move you can make as a designer.

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Your brand is more than a logo, it’s a visual handshake.

I craft minimalist identities that speak volumes through deliberate whitespace, timeless typography, and strategic color palettes. Through collaborative moodboarding and 2 rounds of refinements, I ensure your logo and brand system aren’t just beautiful, but adaptable across every touchpoint. Because in a noisy world, quiet confidence stands out.

“Simplicity isn’t empty – it’s where clarity meets creativity.”

M.N Kusuma , Designer